SEO for Home Services: Get More Local Leads, Calls & Customers
If you run a home services business—whether you’re a contractor, cleaning company, plumber, painter, electrician, or custom home builder—you already know that competition is fierce. But the real difference between businesses that grow and those that plateau comes down to one thing: visibility. That’s where I come in.
See if SEO is a good fit for you
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“Shawn is the best! Easy to work with and delivers the results that make it all worth while!”
I’m Shawn the SEO Geek, and with nearly 20 years of experience in SEO for home services, I’ve helped dozens of service-based businesses dominate their local markets and consistently show up when homeowners search on Google.
Whether you’re targeting “kitchen remodeler near me”, “local roof repair,” or “professional maid services in [your city],” I build custom strategies that drive real results.
Why SEO Matters for Home Service Providers
Let’s be honest—most homeowners don’t scroll past the first page of Google. If you’re not showing up there, your competitors are. Effective search engine optimization (SEO) helps ensure your business appears exactly when someone is searching for the services you provide.
Homeowners use search terms like:
If your website and Google Business Profile aren’t fully optimized for these types of keywords, you’re leaving money on the table.
Client Success Stories
What our clients say
Real results from clients we’ve helped grow.
Shawn provided SEO consultant services to Great Northern Equipment (GNE), intending to audit our newly launched B2B distributor eCommerce site for opportunities to improve our website’s visibility and ranking for our key product lines/brands on Google and other search engines.
I can’t recommend Shawn and his company enough! Their expertise and dedication have truly transformed my business. Since working with Shawn, my website traffic has increased significantly, and I’ve seen a noticeable boost in new client inquiries. He takes the time to understand my goals and create strategies tailored to my needs.
I’ve had the pleasure of working with Shawn on a number of projects. He can be described in one word… “incredible.” His knowledge of Digital Marketing is only bested by how he explains the complex topic to people who don’t have the knowledge. I can’t say enough good things about Shawn. He is also a fun, relaxed guy to be around.
Who I Work With
If you provide a home-related service, I can help. Some of the businesses I’ve worked with include:
Each industry has unique keywords and customer journeys—and I build custom strategies to match.
Have Questions? We’ve Got Answers
Didn’t see your question? Contact us.
“What I appreciate most is their transparency and clear communication—they always keep me updated on progress and results.”
What is SEO, and why do I need it?
SEO (Search Engine Optimization) is the process of improving your website so it ranks higher in search engine results, making it easier for potential customers to find your business online. Without SEO, even the best-designed website can be virtually invisible to your ideal audience.
How long does it take to see results?
SEO is a long-term investment. While some improvements can be seen within the first 30 to 60 days, most significant results typically appear between 3 to 6 months—depending on the competitiveness of your industry and the current state of your website.
How much do your SEO services cost?
We offer flexible pricing based on the scope of your project, but our typical monthly SEO retainers start at $3,500. For businesses looking for deeper engagement and faster results, premium packages and consulting are available. Every quote is customized to your business goals and market.
What’s included in your SEO service?
Our comprehensive SEO services typically include:
We also offer Reputation Management and Conversion Rate Optimization as add-on services.
Do you guarantee first-page rankings?
No ethical SEO provider can guarantee first-page rankings. However, we do guarantee that we’ll use industry best practices, proven strategies, and a data-driven approach to give your site the best possible chance to climb in rankings—and stay there.
Will I have to make changes to my website?
Yes. SEO often requires changes to your site’s content, structure, and backend. We’ll guide you through every change—or work directly with your developer. If you prefer a hands-off approach, we can handle all the technical updates for you.
Can you help with Local SEO?
Absolutely. If your business serves a local audience, we optimize your website and Google Business Profile to increase visibility in local searches (e.g., “SEO services near me”). We also help generate and manage online reviews and local citations.
Do you work with all industries?
We specialize in working with service-based businesses, professional firms, and local companies that want to generate qualified leads. If your business is a good fit for SEO—and you’re ready to grow—we’d love to talk.
Do you offer reports or updates?
Yes – biweekly progress updates plus a live dashboard with 24/7 access to your campaign KPIs. You’ll always see what we’re working on and how it impacts revenue and leads.
What makes your SEO agency different?
We focus on measurable growth. Strategies are tailored, never templated, and we pair deep SEO expertise with a conversion-first mindset so you get more of the right traffic that becomes leads and sales.
How do we get started?
Book a free consultation. We’ll run a quick site audit, identify opportunities, and deliver a custom game plan.
Let’s Build You a Lead Machine
SEO doesn’t need to be confusing. With the right strategy, your website becomes a lead-generating machine that works 24/7. Whether you’re just starting out or looking to expand into new markets, I’m here to help you grow smarter.
Ready to dominate your local area and stop relying on word-of-mouth alone?
Let’s talk!
Free Strategy Session